By Jennifer Wilner Secretary Central
Today, I’m working on this for a VIP client and taking suggestions from: “All About Keywords: Optimizing Your Profile to Be Found” from Dan Sherman’s book “Maximum Success with LinkedIn, 2nd edition. Keywords are not just important on your website, they apply to your social media marketing as well. Something to keep in mind.
This book has had a profound effect on my business and that of my clients. The ability to read and re-read Dan's tips on profile optimization and through all 14 chapters, finishing with 'Opportunity is Knocking at Your Door'